Ari W. Weinstein - Annual Content Calendar
"Juliet came through for me with flying colors."
The Challenge: Promoting his book with fresh, engaging content
Ari W. Weinstein, author & personal brand coach helps his clients get the opportunities they deserve through their personal brand. Ari had just finished his book “Personal Branding at Work” and saw a post I made about my annual content calendars.
Ari reached out to learn more, and we agreed that planning out a year’s worth of content ideas could help him stay on track to engage his audience while promoting his book throughout the year.
The experience of working with me
To craft Ari’s content calendar, I read his book in-depth to grasp its content and identify key themes and topics that will strike a chord with his target audience.
From there, I pulled out nuggets from each chapter and organized them into a year’s worth of content that would intrigue his audience to read more from the book or work with Ari.
"Thanks to Juliet, I’m ready to market my book and share valuable content that will help my audience."
To ensure the process was seamless to implement, I delivered the content calendar in ClickUp since that’s what Ari was already using the plan his tasks. This made it easy for him to integrate the calendar into his usual content creation process, stay organized, and be consistent with his social media posts.
Why I loved this project
Ari is a genius when it comes to turning a big vision into actionable steps for professional growth! He had a clear vision of his target audience and what they needed, which made it easy for me to develop a content calendar that would resonate with his followers.
As someone passionate about working with thought leaders with in-depth, authoritative content, I loved the challenge of developing a content calendar that showcased Ari's work and helped him connect with his audience.
“Wondering whether you should work with Juliet? The answer is yes. Yes you should. Highly recommended!”
Get in touch
Looking for a strategist that can help you plan your year? While I usually promote my content calendar services in November and December, feel free to get in touch if you need help now!